Developing Your Team Into Team Leaders
Part of being a great party plan professional and network marketer is being well rounded. You want to be good at booking parties, good at boosting sales, and great at recruiting. You’ll notice that recruiting is on the end of that list. This is usually the progression that distributors take in building their business but the number one thing I hear when speaking to team leaders is that they wished they had started recruiting earlier. When starting a new venture like doing home parties or network marketing most people get nervous about signing someone on under them when they are so new themselves. The truth is though, you don’t have to be an expert to be a good team leader! This is something we all learn eventually but how can you get your new recruits over this barrier? Or how do you get your current team leaders to want to start their own team? Well the answers aren’t as difficult as you’d think! Here are four ways to turn your team into team leaders.
1. Make Recruiting a Part of Your Interview Process: Most of the time when we are talking about the business opportunity we focus on number of parties and commissions on sales. Are you incorporating the fantastic recruiting benefits that your company offers? If not then you are wasting a resource that is there for the taking. Many companies have incentives to get new distributors to recruit. Studies have shown and it stands to reason that when you have recruit, even just one, you stay with the company longer and try harder to build your business. Make sure you are asking in your recruiting interviews if your prospect has someone they think would like to sign on with them. Not only will they feel more accountable having someone sign on under them, but they will get the recruiting bug and start to build a team of their own.
2. Lead by Example: Most people don’t sign up as network marketers or home party professionals because of the money. While the money is great, most people sign on to have fun. The people at your party see you having so much fun that they want to do the same thing. It is no different when being a team leader. Show your team how much fun it is being a leader! If you’re like most team leaders then working with your team may be the funnest part of your job! Make sure they know that. When you’re having fun and setting an example of how easy it is to lead then they will feel more confident that they can do it as well.
3. Be Replicable: Your team doesn’t have to reinvent the wheel when leading their own recruits. Make it easy for them by bottling everything you do and making it easy to duplicate. For instance if you are having the same conversations with new recruits every time you sign on someone new turn these conversations into articles you write and send to new recruits. You can create an autoresponder that sends out your “steps to success” series of articles to get your recruit off on the right track. Another thing that I do personally is open up my weekly phone trainings to everyone in my downline, this way my new team leaders don’t have to create content right off the bat but can invite their team to listen in. When my leaders are ready to do their own trainings I share my notes with them so they already have something to start with. By being consistent and creating these systems you can easily pass these on to recruiters on your team and make it easy for them as well. If you’re successful and everything you’re doing is replicable then your team can be just as successful as you.
4. Make a Special Place on your Team for Leadership: If you’re already doing trainings for your team, or writing newsletters create the trainings in the same format you’re already doing but gear it toward leaders. This doesn’t even have to be extra work, you could just reserve one newsletter a month, or one training every so often for team leaders only (or those that want to be team leaders). By making it special you’re making it desirable. When you sign someone new on ask them if they would like to be a part of your “insert cool name for your leadership group here” which is reserved for people that are serious about the business and want to become leaders. When they say yes not only are you providing them the information they need to become leaders but you’re putting the idea in their head that they already should be recruiting and they’re making a conscious decision to do so even before they’ve started!
There you have it. Four ways to turn your already rocking team into a team of amazing team leaders! The key to remember is that as a leader you don’t have to have all of the answers. This is where the mantra “for yourself not by yourself” comes in for home party professionals and network marketers. You always have your upline and other distributors to ask questions of if you don’t have the answer. Don’t let lack of experience keep you from recruiting or your team from recruiting!
The last thing I will leave you with which could really be a number 5 to this list is don’t forget to set recruiting goals with your team! So often we focus on bookings and sales, don’t forget to set goals with your team about how many distributors they would like to sign on, keep it always forefront in their mind and pretty soon you’re going to see your downline grow and branch out with new teams.
Holly Chantal, M.Ed, is a Certified Book Yourself Solid Coach who helps direct sales professionals streamline their businesses and book themselves solid with ideal customers, hostesses, and prospects. She is currently working in the direct sales industry and enjoys sharing her experience as she helps other professionals achieve their dreams. Receive a Hostess Coaching Audio Training when you sign up for her ezine at: http://www.hollychantal.com.

















