Picture this: You meet a prospective customer named Ellen in a line-up at your local supermarket. It turns out that not only is Ellen interested in your product, she likes buying from people she knows. She asks for your card and promises to call you. When Ellen goes home she pulls out your card and [...]
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The phone can be your friend or your foe depending on how you use it. Does the fear of calling someone make you pray for the voice mail or answering machine to pick up? Do you stumble around when you do get that voice mail? Is leaving that message really worth it if you are [...]
If you are looking to your family and friends to make the sales to build your business, you just might be looking in the wrong place. I know I’m always saddened when I read training materials that suggest making a list of everyone you know and then trying to get them to both make a [...]
What’s a promotional freebie? A promotional freebie is something you can give to your customers, visitors or subscribers. Giving away “freebies” is an excellent marketing tool. Who doesn’t love freebies? Having something to offer your visitors or ezine/newsletter subscribers for free can be very helpful. Often giving away freebies will increase your website/ezine numbers. 1. [...]
