Direct sales training is enhanced with sell words and inspiration phrases to build prospect fervor. Sell words are a sales closing technique boost, inserted to compel inspiration to buy now. This listing of sell words provides the energy and vigor to lead your prospect into a sale close.

Sell words work to reinforce your product and highlight the benefits you are presenting. They add force to emphasize an inducement to take action. Most direct sales training involves learning how to fight off objections and handle resistance in closing sales. The techniques of inspirational phrases automatically work in holding back your client from giving objections and resistance.

Directly use or modify the inspirational words and phases shown to work into your sales closing techniques. After awhile you notice sell phrases that become a regular part of sales closing. Forget what your sales manager said, that the prospect buys because of you not the company you represent. That is why inspiring potential customers first provides force to closing the sale.

Here is a listing of some direct sales words to encourage prospects to increase interest. These inspiration phrases and action words include: dare to compare, deluxe, demanding attention, daring innovation, deep burning desire, definitely affordable, desirable, discover how, described as outstanding, deluxe edition, develop the best strategy, dynamic, difference of impossible and possible, discover the mystery, do your finances embarrass you?, don’t be a fried chicken, double your profits, and dramatic breakthrough.

An additional listing of direct sales words includes: earth shattering, enjoy the independence, exploding volcano, expressway to success, enter a new galaxy, extras at no charge, everything you expect, eye opening advice, economically sound, effective immediately, exchange pennies for dollars, electrifying results, extensive product research, enchanting, enormous savings, essential ingredients, expert market timing, and eyeball popping.

As you see all the inspirational phrases and sell words start with the letters “D” and “E”. This could be a reflection of dollars and earnings heading your way.

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Personalized customer service sets you apart from all the others and leads to long-term, profitable relationships with your customers. Set a goal to make 2 customer service calls a day and watch your business explode!

Here just a few reasons to call your previous customers and hostess. Start making those calls today!

• To assure satisfaction with their product or service
• To introduce a new item from your product line
• To introduce a new company program or special
• To generate reorders
• To generate bookings
• To explore sponsoring possibilities
• To ask for referrals
• To invite customers to a local event

Phone Tips

• Put yourself in a positive frame of mind before you make the call so you can transfer your enthusiasm to them.
• The first fifteen seconds will set the tone for your entire call. Your most effective introduction is one with professionalism and enthusiasm!
• Start off right. “Is this a good time for you?” or “Have I caught you at a good time?” will show respect for her time and privacy.
• Have a purpose for your call (see the list above for ideas) and communicate it right away.
• Everyone wants to feel special, so always personalize your call with a compliment or a warm comment.
• Be enthusiastic and confident! You’re offering an exciting opportunity to be a hostess or a Consultant and it’s only fair that she has a chance to hear about it!
• Have a bulleted script in front of you to keep you on track during the call but be sure to not read it verbatim. The more calls you make, the more comfortable you will feel and the more natural you will come across.
• Never hang up without following up on your intention. People respect and want to do business with those who are purposeful and professional.

Jane Deuber is a Co-Founder of http://www.DSWA.org (the only association dedicated to the needs of the independent party plan and network marketing professionals). Discover what makes the DSWA so unique. Listen to three motivating and informative free teleseminars by visiting [http://www.mydswa.org/tele_class.asp]

Aside from generating new leads, getting repeat customer orders is also one of the best ways to excel with direct sales. Here’s what you can do to get your clients to keep on coming back for more:

1. Great customer service. Your customers will surely remember you and later on, become loyal to you if you offer them with great customer service. This should start even before they make a purchase. Be cordial and treat them right when they inquire about your products and services. Strive to offer them with the best possible answer so they can make well-informed buying decisions. Then, offer them with after-sales support. They must still be able to contact you even after making a purchase. This is one way of showing your customers that you are truly interested in helping them out and that you are not just after their money.

2. High quality products. People will buy from you over and over again if they see that they are getting great value for their money. You must offer these people with top-notch, high quality products. Your offerings must be working as designed and they must be able to bring huge difference to the lives of your prospects.

3. Keep your customer base updated. Make it a habit to send your customers an email or better yet, call them up each time you have new products to sell. Make sure that your offerings will match their needs and demands so they’ll look more valuable to the eyes of your prospects.

4. Customer loyalty programs. Set up loyalty programs where your customers will be rewarded each time they buy from you. Don’t worry as you don’t need to spend a fortune on these programs. You can give your clients free product samples, small discount, freebies, and vouchers. Based on research, buyers really appreciate getting something from free — no matter how small they are.

5. Host a party. You can throw a party for your customers and prospects at least once a year. You can take advantage of this occasion to unveil your new products or to simply have time with people who gives you great business. The good thing about doing this is that your clients will feel that they get more perks in doing business with you. This will keep them from going to your competitors. In addition, this can convince them to recommend you to their friends and family members.

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If you’ve decided to be a work at home mom (WAHM) you have a lot of options to explore. You might decide to telecommute, work for a company from your home. You could be interested in starting your own business. One option that is appealing for a lot of WAHMs is to join a direct sales opportunity. That might be the perfect work at home option for you too.

Here are some reasons why joining direct sales can be a great option for WAHMs.

• A proven business model that works. – When you join a direct sales opportunity, you are in business without having to start your own business. Instead, you are joining a business that is already set up. That means you don’t have to come up with a business idea or wonder how to market yourself. Those things have already been planned and developed for you. As well, you will have access to marketing materials and maybe even a website that are already made up for you.
• Set your own hours. – A lot of WAHMs find direct sales appealing because you can set your own hours and decide who you work with. If you only want to do parties on the weekend, there is nothing stopping you from doing that. Or, if you prefer to work in the evening when you have childcare or your husband is home with the kids, you can do that too. You have a lot of freedom in deciding when you work and how much time you spend on your business.
• Small investment – There is usually a small cost associated with joining a direct sales company. You will need to pay for any samples and perhaps your own marketing collaterals. You might need a business phone, a cell phone, or a fax machine to be accessible to your customers. But compared to what you would spend on starting your own business from scratch, this is actually a very small investment.
• Sell a product you like and believe in. – When you get involved in direct sales, you can choose the company you work with and the products you sell. That means you can sell a product you believe in and are really passionate about. If you like what you sell, you will be a more effective sales person. Products range from cooking, to books, to lingerie, to skin care and much, much more. Whatever you are interested in, you can find a product to suit you.
• Opportunities for career growth and development – Once you join a direct sales company, there are usually opportunities for career growth and development. In some companies you can become a manager by having people under you in your downline. Not only is that good for your business development, you can also earn a percentage of their sales. That means that direct sales can also be very lucrative for those who are successful at it.

Direct sales is a good choice for WAHMs who want to work with an established company, sell a product they love, and have the flexibility of owning their own business. If that sounds like something you would enjoy, direct sales could be the perfect work at home job for you.

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In the business of direct sales party plan selling, hostess coaching is a vital part of our business. Hostess coaching is done to insure a good turn-out for the demonstration of the products we are selling, and to get additional sales from the people who are not able to attend. You can also increase your bookings through hostess coaching by just adding a little bit more to your coaching contacts.

Traditionally we provide our hostesses with catalogs and order forms and instruct them to get orders from the guests who will not be able to attend. We may suggest a price-point that she aims for: $100, $200 or more in “outside” orders before the party starts. This is an excellent way to increase our sales and, just as important, the amount of products our hostesses receive.

But is there a way for us to teach our hostesses to get additional bookings for us? Yes there is! It’s a simple and easy way for us to increase our bookings and generate more business.

We know when we are talking to our new hostess we need to suggest to her that she show the catalog to the people who are not able to attend the party. What would happen to your business if you said, “Sally as you are showing the catalog to people who can’t attend I want you to listen for some ‘magic words.’ If your friend is commenting about how many things she likes in the catalog and having a tough time narrowing down what it is she would like to get, then suggest to her to book her own party so she can take advantage of our hostess program. Words you want to be listening for are things like:

• There are so many cute things in here.
• I just can’t decide which one to get.
• There’s several things I want but I can afford to get only one.
• This is cute! Oh I like that one, too.
• I sure could use that but I don’t think I want to spend that much.

When you hear your friends saying things like that, suggest they get one or two items from your party and then book their own party to get the rest of the things they like at free and reduced prices. That way you can take advantage of what our hostesses receive when they get bookings. Then explain to her what’s in it for her when there are bookings at her party.

The night of her party how much easier is it to talk to her about recruiting? She’s already experienced selling and booking with your company. When you ask her if “she has ever considered doing what you are doing?” you can point out to her to that she has already been a consultant with your company because she has gotten sales and also bookings. Tell her that when she becomes a consultant those bookings would be hers to help her get started.

Showing your hostesses how to get outside bookings is a way to increase your business! You will either have additional bookings you otherwise would not have gotten, or else you’ll have a new recruit!

Ruth Fuersten, America’s #1 Direct Sales Teacher, is author of HOW TO BOOK, SELL AND RECRUIT YOUR WAY TO SUCCESS and co-author of DIRECT SELLING POWER. To receive her free newsletter go to http://www.booksellrecruit.com

Balancing your family and your business can be a struggle to say the least. One or the other may demand more at times which makes the balance even more difficult. There are a number of ways to achieve balance with your family and your business.

The first thing you need to do is decide what you want and need out of your business. Do you do your business because you need the money? Maybe you work your business for the satisfaction that you get when you help people. Whatever the reason is, you need to write it down so you will always have it in front of you and in a place where you can see it at all times.

The next thing you need to do is set your business hours. Now this is something you must work into your family time and they need to be involved in this decision making process. Now if you work from home full time and your children go to school full time, then the decision is easy to make. You work while they are in school, however this may be a completely different story if you work full time outside the home or your children are little and spend their days with you. This is why it’s crucial that you sit down with your family and decide on a work schedule that works for everyone.

Once you have your hours set, you need to make sure you follow them. If your day is to end at 3 pm, then at 3 pm you turn off the computer and you don’t do another thing with your business until your day starts tomorrow. This will be hard to do at first, but you are working to achieve balance and this is the start.

One of the easiest ways to achieve balance between your family and your business is to outsource as much of your workload as you can. You may think this will be hard to do, but you can do it. Remember the reason behind this is balance and it won’t happen if you don’t figure out a way to make it work.

Outsourcing is where you pay someone to do the work for you. For instance, writing articles and submitting them to the article directories can be a timely task. But, if you outsource this to a Virtual Assistant, you won’t have to spend the time doing it and you will be able to work on things that can’t be outsourced.

It doesn’t matter what kind of business you work, there are things others can do to help you save time. Even direct sales people can outsource work. If you are in direct sales, you probably do online networking, advertising placement, article writing and submissions, and blog writing and posting. Those are all things that can be outsourced. If you run a coaching business, there are a number of things you can outsource as well. Look at your day to day tasks and see if you need to be directly involved in it. For example, you shouldn’t outsource your product presentations or coaching meetings. Those are tasks you should do yourself.

Another way to achieve balance is to organize yourself. Organization is key to accomplishing a lot in business. If you have your office organized and you use a daily planner, you will know what needs to be done, when you need to do it, and everything will be in place so you won’t have to search for anything. When you work your business this way, you will be able to complete so many more tasks than you ever thought would be possible.

These are two of the many ways to balance your family and your business. Remember to take a break every once in a while, spend time with the family, and go on vacation at least once a year. When you do these things, don’t bring your business with you. People will understand. Think about what it will take for you to win the balancing game in your life and go for it!

Corrie Petersen runs a successful Virtual Assistant business. She enjoys helping others reach their goals and dreams. Check out her website at http://www.virtualfreedom4you.com.

Your Ultimate Marketing Plan: Four Key Areas

There are several strategies you can use to grow your business, but they all fall under four general categories:

• Attract new customers.
• Increase the average sales amount from each sale.
• Entice your customers buy from you more often.
• Keep your customers for life.

The first and last are obvious for reporting in your marketing efforts. But the two in the center are just as important in the overall growth and profitability of your business. If a small business is receiving a significant potion of its new business from referrals, they are probably not spending enough time attracting new customers from the marketplace.

But referrals are the best kind of customers, you say. Yes, they are great, but if you spend the majority of your time and money trying to get them you may be neglecting a whole group of new customers that are waiting to buy from you. Also, if a small business spends all its time marketing to new customers and ignoring existing customers, you may be missing out on a lot of ripe fruit. As I mentioned, there are many ways to leverage your marketing efforts in these four categories. Here are just a few ways to improve each of your areas of growth:

Attract more new customers…

• Select a niche market that you can easily contact and dominate it.
• Develop a CONSISTENT marketing strategy that compels your prospects to
  contact you to learn more about how you can help them.
• Establish an active referral program.

Increase the average sales amount…

Upsell your customers

Suggest add-on items and services that complement your customer’s purchase.

• Sell in sets at a savings from separate item prices.

Make your customers buy from you more often…
Establish CONSISTENT communications that present enticing, reactive offers.
Follow up with your customers after the sale (what a concept!) Answer questions and suggest other product that may help them.
Track your customer’s usage and buying patterns to suggest purchases right
before they actually need them (this also helps keep the competition away).

Hold on to your customers for life…
Deliver STELLAR customer service by going the extra mile.
Give your customers the opportunity to “go on record” by giving you testimonials
about your great customer service.
Survey your customers from time to time to gauge their level of satisfaction.

How do the top direct sellers get where they are? They build a strong team!

If you are interested in recruiting, you sometimes need to recruit beyond the obvious. In addition to money, career, etc., many are driven by an emotional need. The following are a few terms to use to pepper your recruiting conversations.

“Imagine the feeling of this:” (Name a Benefit…)
“Imagine the feeling of complete freedom to do what you want and live where you want?”
“Imagine the feeling of being in a position to have the resources to help a friend or family member in need. How would that feel?”
“Imagine the feeling of accomplishing your goals and having the power to help others accomplish theirs? How would that help you?”

These ideas may help spark you to look at your business practices a bit differently. Give them a try and see how they can help you develop not only your sales, but your team and downline as well.

Learn more about how to develop your direct sales business with our Direct Sales Power Series at http://www.isellmoretoday.com
K. Moehr, president of Moehr and Associates, a specialty marketing and publishing firm.

Need Leads? Get booked solid! Triple your direct sales, leads and recruits. Visit: http://www.isellmoretoday.com

Mary Kay and Avon got the ball rolling. They broke hallowed ground in the business world where only men had previously tread. What exactly is meant by ‘direct sales’? Why is it a strong venture possibility? Why now? This article will ‘break it down’ for you.

Direct sales means earning a percentage commission from selling directly to an end user. There is no ‘middle-person’ as when a manufacturer sells to a local merchant who then retails the goods in their store to the end user.

There are major benefits to direct sales for women:

1) Work from home: Business costs associated with your home office become tax deductions. Gas money is no longer a consideration. You can work while your children are napping. Personal satisfaction can be obtained from helping others succeed at the same time you do.

With a laptop computer, your business can be portable. Take it to the sidelines of your child’s soccer practice.

2) Scheduling: Your schedule is divined by your priorities, not dictated by someone else–huge! You can determine how many hours you want to work per week. You can work late at night, after traditional business hours or on weekends if you choose to.

3) Earning potential: The sky is the limit! It is your efforts, your creativity and your dedication that fuel your success. Presently, direct sales exceed $29 billion in the U.S. and $114 billion globally (Source: Direct Selling Association, 2010). Not small change.

4) The Internet: In addition, many, but not all, of these businesses have no inventory requirement. Online ordering expedites direct mailing.

The internet also mitigates some of the negatives that have kept women from pursuing this kind of venture in the past. Many women do not want to approach friends for anything other than pure, old fashioned socializing.

The thought of using friends for referral business in unacceptable to these women. The thought of home parties with a sales agenda is even worse.

Through various online marketing techniques, all of these drawbacks can be curtailed and even eliminated. All contact is made from home.

Communication skills, particularly the written word, are still necessary. This is not an automatic business. It is still powered by human brains, creativity and drive.

The ability to converse intelligently on the phone is needed as well. Not galling issues for adults who do these things daily.

The internet has exploded marketing businesses from home. Put the old negatives on the shelf. Do your research and find a coach who will guide you in duplicating what is tried and has proved successful.  The time has never been more ripe for women to pursue direct selling opportunities. If not now, when?

To find out more about exciting direct selling opportunities for women, hurry to http://www.maestromom.com 
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